RPS worked with HubCast to brand customer sites, create infographics and presentations, and to update their corporate web site.
Branding
Musit
The free MP3 craze of 2000 found expression in the form of the Musit—a device that had a cellular Web connection to a dedicated Napster interface. Music could be downloaded or streamed for free from anywhere. Woo-hoo! And we all know what happened to Napster, much less the Musit.
Dan provided product design, interface design, branding, and viral marketing for Musit’s idealistic pursuit of utopia.
PS|Ship
PS|Ship is a Web-based application that enables easy management of the shipping process, focused on the legal market.
Dan designed the entire brand—logo, data sheets, brochures, direct-mail collateral, presentation info-graphics, the software interface, and the tagline for the product.
People Aggregator
PeopleAggregator is the flagship product of Marc Canter, founder of Macromedia and Broadband Mechanics. It is an open-source networking platform that ties together all social networks into a single meta-network identity hub. It includes a “multi-virtual file system” for centralized management of multiple virtual personas across multiple social media centers. A blogger can publish a single post across multiple blogs, under separate monikers, all from one place. People Aggregator also includes customizable public and private pages similar to MySpace.
Dan was creative director at Broadband Mechanics, and worked directly with Mr. Canter in creating finished interface prototypes for People Aggregator, to be developed offshore.
Broadband Mechanics
Broadband Mechanics is a social-networking and blogging platform company formed by Marc Canter. Considered one of the founders of multimedia, Mr. Canter co-founded MacroMind in 1984. It became Macromedia in 1991. Broadband Mechanics is devoted to creating open-source, free, DIY social networks that give ownership to the network’s participants.
Dan was the creative director at Broadband Mechanics. He developed social interfaces to enable software products, services, and Web sites to become social using open standards-based technology. Dan worked with Mr. Canter to develop conceptual wireframes into finished designs for production in India for a variety of projects.
Restoration Timber
Dan and his San Francisco-based boutique agency, Sp3d, was commissioned to design an identity and marketing package for a reclaimed-wood company. Most of the wood comes from old barns, or is pulled out from riverbeds that were once used to float logs to wood mills. The resulting product is very refined, old-growth wood that has been preserved by cold river water. Dan was inspired by turn-of-the-century art and craftsmanship for Restoration Timber. The Shaker movement also inspired the art and design of the brand—a metaphor for seasoned, high-quality wood.