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“Friends With Benefits” Campaign

Project Details

Categories: Advertising, Art Direction, Branding, Copywriting, Dan, Email, Illustration, Web
Client:RapidBuyr

Project Description

RapidBuyr, a daily deal and e-commerce company focused on the B2B market for small to medium-sized businesses, offered its subscribers 5% cash back when their friends bought products.

Dan conceived and designed the slightly controversial theme, Friends With Benefits. The program generated a significant up-tick in new subscribers.

 

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