MyColdplay.com was a prototype next-generation social-networking project for EMI. The project’s goal was to create branded social networks for EMI’s vast catalog of artists. Music fans would be connected to one another through the site, to share media, texts, blogs and links about the band. Dan was the consulting designer who created branded interfaces based on supplied wireframes.
UX-UI
Broadband Mechanics
Broadband Mechanics is a social-networking and blogging platform company formed by Marc Canter. Considered one of the founders of multimedia, Mr. Canter co-founded MacroMind in 1984. It became Macromedia in 1991. Broadband Mechanics is devoted to creating open-source, free, DIY social networks that give ownership to the network’s participants.
Dan was the creative director at Broadband Mechanics. He developed social interfaces to enable software products, services, and Web sites to become social using open standards-based technology. Dan worked with Mr. Canter to develop conceptual wireframes into finished designs for production in India for a variety of projects.
Business 2.0
Dan and his San Francisco-based boutique agency, Sp3d, was contracted to design and manage graphic production of the original Business 2.0 Web site, owned by Imagine Media. Alongside the website design was the daily management of illustrations and images needed for content updates. When AOL/Time-Warner bought the magazine Dan and his agency were retained to redesign the whole website brand from the ground up.
Wells Fargo ATM Awareness Project
Dan and his San Francisco-based boutique agency, Sp3d, was contracted to help Wells Fargo Bank find ways to tap banking’s hidden audience, though their ATM customers.
The ATM awareness project was commissioned by the Wells Fargo Cross Channel Distribution and Marketing Group. Dan and Sp3d developed engaging hypothetical advertising to get the attention of its ATM customers, who were tuning-out the seven-second “Please Wait” screen—valuable cross-channel messaging real estate.
12 animated ad treatments were created for testing. This work was vastly different from any previous ATM ads at Wells Fargo. From the study, Wells Fargo learned more about what people notice during ATM transactions and provided Wells Fargo with a direction for developing future ATM advertising.
Seybold Seminars Online
Seybold Seminars was a leading seminar and the premier trade show for the desktop publishing and pre-press industry.
During Dan’s tenure as Creative Director at Softbank Expos, he was responsible for the creative direction and execution of Seybold Expo’s online properties.
Datawatch
Datawatch Corporation is a leader in providing information optimization products and solutions that allow organizations to deliver the greatest data variety possible into their big data and analytic applications.
Dan and Bob have consulted with Datawatch on projects that include updating and rebuilding the company website, producing promotions, and upgrading and repairing the website’s backend.