RapidBuyr Brand Development
RapidBuyr was a daily deal and e-commerce company focused on the B2B market for small to medium-sized businesses.
One of Dan’s early tasks was to refine the existing branding of the company, which needed to look more professional, and less raw. He worked directly with RapidBuyr’s CEO and VP of Marketing to make RapidBuyr look its best.
The new branding resulted in a style guide, and was applied to all of RapidBuyr’s collateral and materials.
RapidBuyr was acquired by nCrowd in 2013 and rebranded as CrowdSavings.